Do you spend your marketing money preaching to your own business choir?…your current customers.

You gotta get to your target audiences when they are online before they’ve been driven to visit your website.

To do it use top-funnel programs such as display and social advertising, PR, and trade shows, you’re able to begin positioning your brand in prospects’ minds before they’re ready to look for a business vendor.

Sending email to current clients is preaching to your own choir.

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CEO FinTech Wealth Group, Atlanta, GA. Former Fortune 100 Financial Executive. Author of #38 money-careers book the ONE THING WORKBOOK.